Go up
Exploring SimplyMap Data: Sales At Gift and Souvenir Shops
Posted on Aug 26, 2015 by Admin
Most people in the United States could probably guess which cities are popular amongst tourists - Los Angeles and New York. But can you guess how much money is spent in novelty and souvenir shops at these popular destinations? In this quick SimplyMap report, we will use data from the Retail Market Power data package to find the answers to that. The figures might surprise you! Let’s get started.
First, create a new Ranking Report.
Next, navigate through this path: Retail Market Power » Stores » Miscellaneous Store Retailers » Office Supplies, Stationery, & Gift Stores.
Use the variable titled, RMP: Retail Sales from Gift, Novelty, and Souvenir Stores [NAICS 45322] ($), 2014. Image below for reference.
Next, click on the Locations panel and select USA as your geography. For reference, the USA at large has a grand total of $34,981,081,171.00 in yearly sales at Gift, Novelty and Souvenir stores.
Lastly, select Cities from the Analyze Data By dropdown menu. (Note: we also applied a data filter for population > 150k. You can read more about filters here).
Not surprising, New York takes the #1 spot here with a total of $1,020,996,327.00. The number itself was initially surprising - keep in mind that is only sales at gift/novelty and souvenir stores! A quick google search shows that NYC was visited by over 54 million tourists in 2013 - so perhaps the one billion dollar total in souvenir/gift shop sales is not so surprising after all!
A distant second is Austin, TX with $459,035,328.00. Rounding out the top 5:
3. Phoenix, AZ - $443,240,867.00
4. Los Angeles, CA - $262,295,383.00
5. Madison, WI - $167,439,659.00
We hope you enjoyed this week’s SimplyMap report. Let us know if there is a particular data set or variables you are interested in reading more about. We’d be happy to feature them in our weekly blog.
More from SimplyAnalytics
Posted on Dec 11, 2023 by Admin
Hello readers! We have some fantastic news to share. SimplyAnalytics is thrilled to announce the addition of 2020 Election data to our expanding collection of powerful datasets. With this...
Posted on Nov 10, 2017 by Admin
Welcome to this week’s SimplyAnalytics blog post. Today we’re going to take a closer look at the options available to you when editing the map legend. Let’s get started! First, to start e...
Posted on Jan 23, 2024 by Admin
We are excited to again make the trip to Los Angeles for SCELCapalooza 2024 hosted at Loyola Marymount University! Please drop by our table on Wednesday, Feb. 28th to learn more about Sim...
Posted on Jun 27, 2009 by Admin
The library faculty at Regent University in Virginia recently spotlighted SimplyMap in their Library Faculty Recommendations blog, highlighting its powerful ability to create professional...
Posted on Jul 09, 2009 by Admin
The American Library Association 2009 Annual Conference will take place in Chicago, IL from July 9- July 15, 2009 at McCormick Place West located at 2301 S. Lake Shore Drive Chicago, IL. ...
Posted on Feb 24, 2019 by Admin
Visit with the SimplyAnalytics team at this year's 14th annual Electronic Resources & Libraries Conference in Austin, TX! You can find us at Table 207, where we will be available to a...
Posted on Sep 10, 2019 by Admin
Hello readers! It’s been a minute since our last tutorial post, but you can expect to see more content on a weekly basis moving forward. “From the Help Desk” is a new feature on the blog ...
Posted on Jun 01, 2014 by Admin
Visit the SimplyMap team at the ALA Annual Conference and Exposition in Las Vegas later this month. We will be at booth 1271, offering product demonstrations, tips & tricks, and of co...
Posted on Nov 19, 2019 by Admin
Hello readers! Today we are bringing you a new blog entry inspired by a recent Help Desk question. If you ever have any questions about SimplyAnalytics, please do not hesitate to reach ou...
Posted on Jan 18, 2009 by Admin
Michigan State University is offering their users a basic introduction to using SimplyMap. The 1.5 hour session will cover the basics of how to use SimplyMap to create maps and reports u...